Public Speaking : The Ultimate Guide

People will go on a jungle safari or jump from a plane but speaking in front of an audience? That’s when they start sweating! Just thinking about standing before a crowd makes them feel scared and anxious.

If you are like this? Then this article is for you! Also, don’t worry! You are not the only one.

Fear of public speaking, or glossophobia, is estimated to affect 75% of adults.

This fear is something that many people from all walks of life feel. But it’s important to know that this fear isn’t something you can’t get over. Public speaking can be learned with hard work, practice, and the right mindset. It can lead to personal growth and professional success.

Are you ready to dive in and become a confident public speaker? Let’s get started!

What Is Public Speaking? – Definition & Meaning

Let’s understand that public speaking is a life-changing skill that allows you to initiate conversations, share reports, and motivate your team with powerful statements.

The importance of public speaking is more than just giving information. It’s a chance to connect with people on a deeper level and leave an impression that will last.

Let’s look at the different scenarios where you might have to speak in front of people:

  • Imagine standing up at a company-wide meeting, talking to coworkers, and giving an excellent presentation that inspires innovation and teamwork.

  • Imagine teaching an engaging, interactive class that sparks students’ curiosity and enthusiasm.

  • Imagine participating in a debate tournament where you can logically offer your arguments and counterpoints!

Whether you’re a researcher, teacher, community activist, or someone with a powerful message, practising public speaking will help you shine in any setting and create a lasting impression. Let’s dive into the importance of public speaking. 

Why Is Public Speaking Important?

Public speaking is a vital skill to develop which can be helpful in many aspects of life, from personal to professional.

Bene1fits of Public Speaking

There are so many benefits of public speaking skills; however, public speaking is broader than one particular type; let’s understand the types and settings where we can use public speaking. 

Different Types Of Public Speaking

Public speaking is not only about giving speeches; public speakers should learn about connecting with people. Following are the different types of presentation styles: 

  • Informative speaking: Informative speeches are designed to educate or impart knowledge to the audience. This includes facts, data, explanations, and demonstrations on a topic. Examples include educational lectures, conference presentations, or TED Talks.
  • Persuasive speaking: Persuasive speeches aim to influence or convince the audience to adopt a particular viewpoint, take action, or change their beliefs. This includes arguments, evidence, or appeals to emotion. Examples include political speeches, sales pitches, or motivational speeches.
  • Entertaining speaking: Entertaining speeches focus on engaging, captivating, and amusing the audience. This includes humour, storytelling, anecdotes or engaging performances. Stand-up comedians, after-dinner speakers, or motivational comedies are examples of entertaining speaking.
  • Inspirational speaking: Inspirational speeches are designed to motivate and uplift the audience. This includes personal stories, experiences, and insights to inspire or encourage listeners to overcome challenges, pursue their dreams, or embrace positive change. Keynote speeches, commencement addresses, or TED Talks with a motivational focus fall under this category.
  • Debate & argumentative speaking: This type of speaking involves engaging in a structured discussion or debate on a specific topic. It includes arguments, counter-arguments, and engaging in logical reasoning. Examples include formal debates, panel discussions, or academic conferences.

It is easier to know about the types of public speaking; however, how do we address the Elephant in the room? Let’s see in the next section what it is all about! 

Why Do People Have A Fear Of Speaking In Public?

Some issues with public speaking can be traced back to childhood trauma, while for many, the fear or anxiety of speaking in public develops in college or the workplace due to a sense of intimidation and increased expectations.

If you want to learn how to overcome your fear of public speaking and reach your full potential, you need to understand why you have them in the first place. 

Fear Of The Unknown: 

The fear of the unknown stems from uncertainties surrounding the audience, setting, and potential outcomes of a public speaking engagement. Worries about audience behaviour, interest level, and reception can contribute to anxiety and self-doubt.

Few questions that might come across your mind: 

  • Who will be in the audience?

  • Will the audience be receptive and engaged or indifferent and disinterested?

  • What will the setting be like? Will it be conducive to effective communication?

Fear Of Inadequacy: 

Fear of inadequacy arises when speaking in public, especially on complex subjects in front of experts. Negative thoughts like “I don’t know enough” or “Others might be better than me” contribute to feeling less confident.

Few questions that might come across your mind: 

  • What if someone in the audience challenges or questions my expertise?

  • Will the audience perceive me as less competent compared to other speakers?

Fear Of Embarrassment:

This fear arises when speaking in front of an audience. People worry about making mistakes and looking silly in front of others. This happens when people are concerned about mispronouncing words or being perceived negatively because it can hurt their self-esteem. 

Few questions that might come across your mind:

  • What if I make a mistake and people make fun of me?

  • What if I fumble? Would the audience think I need to be more knowledgeable?

Remember the 2017 Oscars? Warren Beatty announced “La La Land” as Best Picture. Everyone applauded. The actors and crew took the stage, but their smiles quickly turned into frowns. La La Land’s director then said “Moonlight” won. The announcer said the wrong name! But nobody cared, and everyone laughed about it. This moment signifies that it is okay to make mistakes. Sometimes these little goof-ups turn into beautiful and funny stories. 

Fear Of Perfectionism: 

Fear of perfectionism arises when people want their presentations to be flawless. They set such impossible standards that slow progress and make them more anxious. 

Few questions that might come across your mind: 

  • What if I miss my cue and timing? 

  • What if I deliver differently than per audience expectations

When speaking in public, people often talk faster, trip over their words, and sweat a lot. These physical symptoms can be signs of nervousness and anxiety, which are common signs of glossophobia. 

Challenging these beliefs by questioning the basis for our assumptions is critical. Have you ever thought about why people won’t listen to you? Couldn’t they attend the conference because they’re genuinely interested in the topic?


When you identify and challenge the irrational fears of public speaking, you can weaken your negative thoughts with positive ones. Kapable’s Public Speaking program can help you learn more and overcome these fears.


10-Step Framework To Improve Your Public Speaking Skills

Let’s learn how to improve your public speaking skills and overcome fears. With these public speaking tips, you will also gain insights on how to speak with confidence in public: 

10 Step Framework To Improve Your Public Speaking Skills

Step 1: Define Your Purpose & Audience

  • Before you give your speech, make sure you know your objective(inform, entertain, inspire or convince).
  • Think about your audience’s demographics, interests, expertise, and possible concerns.

Step 2: Conduct Research & Gather Information

  • Research from reliable sources on your topic 
  • Include factual evidence, interesting facts, real-life examples, and famous quotes. 

Step 3: Outline Your Speech

  • Make a clear and logical speech structure with an interesting introduction, an organised body with facts, and a strong conclusion. 
  • Include a road map with headings and subheadings.

Step 4: Start With A Captivating Hook

  • Engage your audience right away with a captivating hook, like an interesting story, a thought-provoking question, or a compelling visual. 
  • Make a personal connection by showing genuine enthusiasm and excitement through your tone and body language.

Step 5: Use Effective Body Language And Delivery

  • Maintain positive body language and steady eye contact to build trust. 
  • Use hand gestures to emphasise points and change your tone, pitch, and pace to keep your audience interested.

Step 6: Tell Stories & Use Visuals

  • Make your presentation stand out by telling interesting personal stories. 
  • Visual tools like charts, graphs, photos, and multimedia presentations that support your main points will help your audience remember and understand your main points.

Step 7: Communicate Clearly & Concisely

  • Make sure your language is easy to understand. Don’t use jargon, technical words, or acronyms without explaining them first. 
  • Use transition words for a smooth flow.

Step 8: Engage The Audience

  • Use open-ended questions, interactive activities, rhetorical questions, call-and-response, and strategic pauses to keep the audience’s attention.

Step 9: Handle Challenges & Unexpected Situations

  • Be prepared for technical issues, interruptions, or time constraints and maintain a positive attitude.

Step 10: Conclude With Impact

  • End with a memorable line, summarise key points to make sure people understand, and add a compelling call to action to get people involved and researching.

It’s great to feel confident while giving planned speeches which you will ace after following the detailed 10-step strategy, but what about when you have to speak on the spot? Let’s talk about how to handle impromptu situations like a pro!


How To Become A Good Public Speaker?

If you wish to become a public speaker, there is a straightforward framework that will enable you to attain good public speaking skills. The framework involves Ethos, Pathos, and Logos. These are techniques used in public speaking to appeal to the audience’s emotions, credibility, and logical reasoning, mainly used as a technique when you don’t know who your audience is!

How To Become A Good Public Speaker

Ethos means building your credibility; it can be done when meeting someone for the first time while introducing yourself or sharing your expertise in your field. 

  • Focus on achievements

  • Work experience

  • Skills achieved

  • Maintain confident tone

Example: A doctor giving a speech on the importance of vaccinations may emphasise their extensive medical training and research expertise, establishing credibility and expertise in the subject matter.

Pathos means building an emotional connection. It can be achieved by:

  • Find feelings that people can connect with. 

  • Share stories to link with them.

  • Discuss their concerns and aspirations.

  • Show you care and encourage them.

Example: A speaker sharing personal stories of individuals affected by climate change to evoke a sense of urgency and compassion, motivating the audience to take action.

Logos means using logic and reasoning back with evidence to persuade an audience.

  • Provide facts, data, and statistics to back up your point

  • Give reasons for your statements

  • Use analogies to make it relatable

  • Avoid fallacies to keep your arguments solid

Example: A financial advisor presents data and statistics to support their investment strategy, logically explaining the potential benefits and risks.

By establishing credibility, connecting emotionally with the audience, and presenting logical arguments, anyone can deliver impactful impromptu speeches and effectively communicate their ideas. You will see improvement in your confidence as well. You can use all three or any one which fits your situation.

To learn Ethos, Pathos, Logos in more detail, and other such techniques, join Kapable’s program.

Importance Of Public Speaking In Professional Life

Did you know that experts at Oxford University say that 47% of jobs could go away in the next 25 years due to automation and AI? Therefore, we must develop skills that machines and robots can’t replicate.

Public speaking is vital to a good leader because it allows people to explain their vision, motivate their teams, and make fundamental changes at work.

Leadership management: 

Leaders who confidently address their teams, give precise directions and convey their vision are more likely to gain their colleagues’ trust and support. 

Making professional presentations: 

Delivering professional presentations in various settings, such as conferences, board meetings, or client pitches. 


Public speaking abilities significantly improve one’s capacity to network and engage with others in one’s field. Whether you’re introducing yourself at networking events, participating in panel discussions, strengthening interpersonal relationships or delivering elevator pitches.

Client & stakeholder engagement:

Professionals who convincingly articulate their ideas, proposals, and project updates engage clients and stakeholders. Public speaking skills are needed to sell products and services, address customer complaints, and develop trust.


One of the most crucial abilities in business deals, sales, and business development is the ability to present convincing arguments, influence decisions, and persuade people of one’s point of view.


The ability to display charisma & influence others through effective communication is precious, whether it is through giving inspirational speeches to encourage teams, promoting a cause, or presenting ideas to get support.

Professionals with solid speaking skills in these areas can improve their leadership qualities, position themselves as credible and influential personalities, and open doors to new professional opportunities.

By putting your public speaking skills on your resume, you show that you can communicate well, connect with people from different backgrounds, and lead, influence, and make a difference in your professional life. This indeed increases your chances of employment.

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Activities To Improve Public Speaking

To master public speaking, you must practice. There are a lot of games and activities you can do without an audience that will help you improve your skills and become the best presenter you can be.

30 Seconds With No Filler

“Uh,” “um,” and “you know” make your speech harder to understand and less powerful. 

  • Record yourself talking for 30 seconds about any topic, omitting filler words. 

  • If you use a filler word, start again. 

Gush About Something You Don’t Like

It’s easier to speak about things that are your passion & area of interest; how about talking about things you don’t like or believe in? How do you think your body language will be affected similarly?

  • Choose something you don’t care much about, like standing against a social cause (you genuinely believe in)

  • Practise talking excitedly about it. Use your voice, body language, and accent to make it sound like it has conviction!

Are you looking for more ways to improve your public speaking skills? Check out what Kapable has to offer.

Free Ways To Develop Public Speaking

Did you know tons of incredible resources are available to help you improve your public speaking skills? You can uncover a treasure trove of free stuff online. 

TED Talks and YouTube contain much information, including videos, essays, and expert advice. They address topics such as overcoming stage fear and perfecting the art of storytelling.

And remember Books! Public speaking books are available in libraries and online. “The Art of Public Speaking” by Dale Carnegie, “Confessions of a Public Speaker” by Scott Berkun, and “TED Talks: The Official TED Guide to Public Speaking” by Chris Anderson are highly recommended. These books offer tips, advice, and examples to improve public speaking.

Practise public speaking. Write and practise a speech about a topic. Mind your body language, tone, and delivery. Track your successes and weaknesses. Take advantage of opportunities to speak to peers, family, and friends and seek feedback.

Online public speaking communities and forums are another great way to network and get ideas. Reddit and LinkedIn have communication skills groups. They’re fantastic locations to meet like-minded people, share ideas, and obtain expert guidance.

These are options to help you with public speaking on your own. However, public speaking needs active practice, learning new techniques, and engaging with the audience. Enrolling in a course will enable you to practise public speaking actively.

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How To Choose A Public Speaking Course?

There are multiple factors to consider when selecting a public speaking course. 

  • Frameworks for practical application

  • Personalised curriculum development

  • Integration of diverse approaches 

  • Combination of individual and group sessions 

  • Continuous feedback and guided support

  • Comprehensive learning materials

If you want to learn how to speak in public like a pro, our engaging course has everything you need to get started. Kapable’s program will train you with tried-and-tested ways to deal with stage fright and confidently speak in public. 

The Do’s & Don’ts Of Public Speaking


  • Practice and plan your speech well to say it smoothly and clearly.

  • Use visual aids to keep the audience’s attention and back up your point.

  • Keep a good posture, make eye contact with the audience, and change the tone of your voice to connect with the audience.

  • Get the crowd involved by asking questions, telling stories, or doing activities.

  • Speak clearly and stress essential points to keep people interested.


  • Read straight from your notes or slides. 

  • Use a lot of filler words and jargon.

  • Rush through your speech. Take your time. Use pauses to bring out important points.

  • Display distracting body language that might get in the way of your message.

The success of your presentation will be judged not by the knowledge you send but by what the listener receives. – Lilly Walters, Author

By improving communication and presentation skills, you can adapt to an ever-changing environment, make meaningful connections, and have lasting effects. Faced with challenges, a public speaking course gives people the tools to confidently deal with complexity, adapt to uncertainty, and thrive in an ever-evolving professional setting and personal life.

Rishabh Bhandari

Rishabh Bhandari is the Content Strategist at Kapable. Rishabh likes to transform complex ideas into captivating narratives relatable to the target audience. He loves telling stories through his content. He believes that stories have the power to shift mindsets and move mountains. He has 3 years of experience in educational blog writing and copywriting.

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